Commercial

STMNT Grooming

Creative Direction · Brand Storytelling · Advertising Campaigns · Film Production · Education

Style is more than appearance. It’s an attitude.

STMNT Grooming Goods represents a new generation of grooming, bold, unconventional, and driven by those who dare to express themselves. A brand where individuality meets creativity, and styling becomes a form of self expression.

Our ongoing collaboration with STMNT spans the creative development and production of more than 100 videos across multiple campaigns and formats. From the artistic exploration of “WHAT IS ART” to advertising campaigns, product focused storytelling, educational films, workshops, and social first content, we translate the brand’s distinctive identity into visual experiences for different audiences and platforms.

Our involvement extends across the entire creative process, from concept development and storyboarding to creative direction, on set directing, cinematography, and post production. Working with artists, brand ambassadors, and grooming professionals, we bring together different personalities and creative perspectives while maintaining a recognizable brand aesthetic.

Credits

Year
2022 to 2026
Marketing Strategy · Content Creation
TikTok
Reels
Aftermovies
Insights
6 million views
Estimated interactions
Approx. 120,000
Estimate based on an assumed 2% interaction rate, not measured results.
Creative Director
Helin Sahin
Videography
Helin Sahin
Stefan Reinberger
Paul Cit0
Photography & Videography
Sherif Mobarak
Makeup
Nati Lika, Vanessa Standhartinger

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Let’s create something that turns heads and opens eyes.